The three most important issues in the development of an interior are: Who is the user, how acts the user and what gets the user. And therefore: watch the customer!
Who knows exactly the behavior of people can develop an imagination for new interiors.
You can not expect that a car buyer speaks positively about the vehicle, if the employees in research and development are preoccupied with them self and push the technology for technology's sake.
Not technical overkill and selfish tasks, but customer benefit is at the forefront of developments. Who understands the end customer makes no costly mistakes, but can present clear goals. And now, something wonderful happens, because you can pursue visions that will be useful one day for the people.
Only those who formulate comprehensible goals and have an open corporate culture can personally withdraw and turn to external services. A positive cooperation and partnership arises.
A partnership beyond the origin and birth of an automotive interior is also preparing great joy to motorists. We call it
VALUES FOR THE SENSES.